When it comes to influencer marketing we undeniably know that it’s one of the most powerful tools for any brands opting for marketing strategy. As the industry’s marketing size is expected to reach an increasing whopping by 2030. But the problem is that, is this form of marketing really helpful in the long run? Or…
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U.S. Tech Giants Invest Heavily in AI to Stay Competitive in 2025
AI has emerged to become the backbone of technology development as the world hurries to become digital. The U.S. tech giants Google, Microsoft, Amazon, and Meta are investing billions into AI just to sustain competitiveness. Which brings us here: what and why is this heavy investment, implications for the tech industry, and what does it…