This digital marketing trend has transformed under subscription models. With this model, companies target sustainable revenues, predictability, and more customer loyalty, which apparently this new model is filling and changing everything about how brands talk to their audience. As of 2025, it is expected that the new model would change the digital marketing concerning content…
Why Influencer Marketing Could Decline in the Coming Years
When it comes to influencer marketing we undeniably know that it’s one of the most powerful tools for any brands opting for marketing strategy. As the industry’s marketing size is expected to reach an increasing whopping by 2030. But the problem is that, is this form of marketing really helpful in the long run? Or…
10 Key Economic Shifts Coming to North America by 2025
The economic landscape in North America is undergoing transformation through rapid changes in technology, consumers’ behavior, and market dynamics. By 2025, the following are ten important trends that will change the way of the economy: impacts that businesses, policymakers, and consumers need to keep a close watch on. 1. Integration of AI in Digital Transformation…
U.S. Tech Giants Invest Heavily in AI to Stay Competitive in 2025
AI has emerged to become the backbone of technology development as the world hurries to become digital. The U.S. tech giants Google, Microsoft, Amazon, and Meta are investing billions into AI just to sustain competitiveness. Which brings us here: what and why is this heavy investment, implications for the tech industry, and what does it…
YouTube Rolls Out AI Tools to Combat Deepfakes in Digital Advertising
Technological advancement goes hand-in-hand with challenges galore. Among the most alarming recent developments has been deepfakes – overwhelmingly realistic digital forgeries created with the help of artificial intelligence, or AI. They can be hilariously convincing, posing huge threats to the authenticity of digital content, especially in advertisements. As a response, YouTube, the video-sharing giant, has…
Tesla Under Scrutiny: Latest Developments in Safety Regulations
Tesla, one of the best-known names in the electric vehicle (EV) space, committed itself to driving innovation far beyond what is considered state of the art in automobiles. Great change, however, brings much scrutiny-especially now that many are taking a serious look at safety standards. As it stands, pressure on Tesla is increasing about 2024…
TD Bank’s New CEO Faces Upcoming Challenges
Toronto-DDomination Bank is one of the largest financial institutions across North America for the incredible range of services the bank provides. However, the bank has appointed a new CEO recently because of its immense need for leadership at this crucial time. The new leader has to pass through challenges that will not only test his…
Canada’s Economy Surges with 3% GDP Growth in Q2 2024
Q2 2024 marks a significant surge in Canada’s economy, as the GDP grows up to 3%. Canada faced many economic challenges and disputes over the last few years, and this growth in GDP marks a robust recovery. Facets like increased consumer spending and export, and considerable government investments, have contributed to this remarkable increment in…
Education Reform in the U.S. and Canada: What’s Next?
Education is crucial to the development of any society since it plays a vital role in training the future generation. But, as the world progresses fast, we need new solutions and approaches in education. The educational reforms in both the U.S. and Canada are at a crossroads. But hold on for a second, what’s this…
The Future of Student Assessment: Exploring Alternatives to Standardized Testing
At present, given the constant changes in the educational environment, the practical application of the overall approach to the evaluation of the student’s performance by using tests and quizzes only raises many questions. These tests have long been used in most education systems worldwide but are well known for their lack of flexibility in assessing…